Cost Reduction Strategies in Retail: Implementing AI-Driven Demand Forecasting for Inventory Optimization

Geetha Yodham Rajendra

Anna University

Ganadipathy Tulsi’s Jain Engineering College

Kaniyambadi, South, Vellore, Tamil Nadu 632102

Dr. Gaurav Raj
Department of CSE
SSET, Sharda University, Greater Noida , India
er.gaurav.raj@gmail.com

Abstract
The retail industry is undergoing a transformative shift as artificial intelligence (AI) is increasingly integrated into strategic operations. This paper examines cost reduction strategies in retail by implementing AI-driven demand forecasting to optimize inventory management. Through advanced machine learning algorithms, retailers can analyze historical sales data, detect emerging consumer trends, and forecast demand with improved precision. This predictive capability enables more accurate inventory replenishment, reducing both surplus stock and the risk of stockouts—thereby lowering holding costs and minimizing lost sales. A mixed-methods approach is employed, combining quantitative performance metrics with qualitative insights from real-world case studies across diverse retail sectors. Findings indicate that the adoption of AI-enhanced forecasting leads to substantial cost savings, improved cash flow, and a more responsive supply chain. Furthermore, the research highlights operational challenges such as the need for high-quality data, seamless system integration, and specialized expertise, all of which must be addressed to fully leverage AI’s potential. By implementing these AI systems, retailers not only streamline operations but also foster innovation in customer service and product availability, thereby responding more adeptly to market fluctuations. The integration of AI technologies into inventory management represents a crucial evolution—bridging the gap between traditional retail methods and modern data-centric approaches. Overall, this study underscores that investing in AI-driven demand forecasting is a strategic move capable of transforming inventory practices, enhancing operational efficiency, and securing a competitive advantage in a rapidly changing marketplace.

Keywords cost reduction, retail, AI-driven demand forecasting, inventory optimization, predictive analytics, supply chain efficiency.

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